McDonald’s most famous menu item may be gone forever thanks to the left-wing authoritarians at the European Union

Christopher Rath, CC BY-SA 4.0, https://creativecommons.org/licenses/by-sa/4.0, via Wikimedia Commons

McDonald’s has had a good run over the past 70 years as the king of fast food.

But it looks like one of its biggest success stories may now be a thing of the past. 

And McDonald’s most famous menu item may be gone forever thanks to the left-wing authoritarians at the European Union.

McDonald’s is America’s most well-known ambassador 

After swindling the McDonald’s brothers out of the company they founded, Ray Kroc built McDonald’s – and by extension, the fast food industry – into a major global force.

In fact, few American companies have intertwined themselves in the daily lives of people around the world quite like McDonald’s. 

McDonald’s currently has locations in 120 countries, and has remained the largest fast food chain in the world for over seven decades.

And throughout that time, McDonald’s has faced little resistance or threat to their status as the king of fast food.

But that all could change after this shocking court ruling from the European Union. 

Say goodbye to the Big Mac

Obviously, if McDonald’s is known for anything in America, it’s the famous Big Mac. 

No other burger – or fast food item, in general – is as well-known and recognizable globally as the Big Mac. 

But in some parts of the world, including Europe, McDonald’s also uses the name Big Mac to refer to some of its chicken sandwiches. 

And that decision has gotten McDonald’s into legal trouble with small Irish fast food chain Supermac’s.

Supermac’s is apparently Ireland’s go-to fast food chain for everything from pizza to chicken sandwiches.

And back in 2015, Supermac’s filed for a trademark for their name with the ultra left-wing, ruling class globalists at the European Union. 

But McDonald’s became furious at the news that another chain would make money with a very similar name to the one Kroc ripped off the McDonald’s brothers and then made famous.

So they filed an appeal to block the trademark by Supermac’s. 

And after nearly a decade, the courts in the European Union have finally issued a ruling, declaring that McDonald’s does not have exclusive rights to use the name Big Mac, or similar names, it made famous.

The court specifically ruled late last week, “McDonald’s has not proved genuine use within a continuous period of five years [of the term Big Macs] in the European Union in connection with certain goods and services.”

Therefore, America’s favorite fast food chain can’t use the name specifically for chicken products as Supermac’s now has those trademark rights. 

That’s a rare loss for the famous fast food giant, and it’s one that could hit the company where it hurts. 

Do you like the McDonald’s Big Mac?